BY ALEJANDRO LOPEZ & ADAM ZAGORIA
Fanatics and Fanatics collectibles are set to partner with incoming BYU freshman AJ Dybantsa in one of Fanatics “most significant NIL deals ever,” the company announced on Wednesday.
The deal is set to be in effect immediately and will follow Dybantsa after his college career is over. It includes autographed trading cards, game-used jerseys, inscriptions and will also see the star freshmen be included in Fanatic marketing campaigns.
Dybantsa, who signed with BYU on an NIL deal worth close to $7 million, will also be featured in upcoming new product lines, including “Bowman U NOW,” which will celebrate special moments in college sports.
Dybantsa is set to be one of the biggest names and brands in all of college basketball next season as he prepares for the 2026 NBA Draft.
He was just named MVP of the U19 FIBA World Cup in Switzerland, where he helped the USA win gold.
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